Networking. It’s the handshake, the business card exchange, the elevator pitch – a cornerstone of professional growth. Yet, for many, the mere mention of a networking event conjures up images of forced smiles, awkward small talk, and a lingering sense […]
Is Business Speed Networking a New Secret Weapon? Read More »
today we’re getting strategic with a classic tool that’s as timeless as a good pair of jeans: the SWOT analysis. It’s not fancy, it’s not flashy, but it’s a powerful way to dissect your business, understand your competitive landscape, and
SWOT Your Way to Marketing Success – A Strategic Guide for Small Businesses Read More »
Let’s talk about something that can cause more headaches than a tax audit: marketing. You know you need it, you know it’s important, but sometimes it feels like trying to solve a Rubik’s Cube blindfolded. That’s where Kidlin’s Law comes
Marketing Headaches? Kidlin’s Law to the Rescue! Read More »
Hey there, fellow entrepreneurs! Edison here, owner of Prosperity Marketing LLC, and I’m not gonna sugarcoat it: revenue slumps stink. It’s like finding out your favorite coffee shop replaced your latte with lukewarm decaf. As a small business owner, you
Revenue Flatlining? Time to Shock It Back to Life! Read More »
Today we’re ditching the rigid marketing rulebook and embracing a model that’s as flexible as a yoga instructor and as resilient as a rubber chicken: the Rubber Band Model. Now, before you start picturing yourself contorting into impossible poses or
Stretch Your Marketing Muscles With The Rubber Band Model Read More »
Today we’re taking a page from the world of risk management with a model that’s as hole-y as a slice of Swiss cheese (but in a good way!): the Swiss Cheese Model. Now, before you start picturing your marketing strategy
Plugging the Holes in Your Marketing Strategy With The Swiss Cheese Model Read More »
Today we’re ditching the one-size-fits-all marketing manuals and embracing a model that’s as adventurous as a choose-your-own-adventure novel: the Crossroads Model. Now, before you start picturing yourself lost in a spooky forest with a marketing map that’s as helpful as
Marketing Crossroads – Choosing the Right Path for Your Business Read More »
Today we’re ditching the chaotic scribbles on sticky notes and embracing a model that’s as organized as a librarian’s bookshelf and as efficient as a German train schedule: the flowchart. Now, before you start picturing yourself drowning in a sea
Flowcharts for Marketing Automation Magic Read More »
Today we’re ditching the marketing guessing game and embracing a model that’s as strategic as a chess grandmaster and as insightful as a fortune teller (without the crystal ball, of course!): the Consequences Model. Now, before you start picturing yourself
The Consequences Model for Small Business Success Read More »
Today we’re tackling a topic that’s as unavoidable in business as a Monday morning meeting: conflict. Now, before you start picturing yourself wrestling competitors in a mud pit or engaging in epic marketing rap battles (though those could be entertaining
Conquering Conflict and Winning Customers Read More »